The more you measure, check and test how particular mechanisms work, the greater the chance of finding solutions that work. Very often, this requires the work of both DPOs and developers/IT specialists or other people (in particular those responsible for a given business area, who have specific expectations as to […]
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Databases are a crucial component of any modern technology-driven enterprise. They provide a means of storing, organizing, and retrieving data in a structured manner that enables efficient and accurate data management. Over the years, different types of databases have emerged, each with its unique features and capabilities. In this article, […]
Database management is a crucial aspect of running an efficient and successful business. In today’s data-driven world, a well-managed database can provide invaluable insights into customer behavior, market trends, and overall business performance. However, managing a database can be a complex and challenging task, especially when dealing with large amounts […]
Due to the protection of the employee’s privacy, as well as due to the provisions of the Labor Code Act (hereinafter also referrd to as “KP”) and the GDPR, the question arises whether the employer has the ability to view the employee’s business mailbox at all. This question should be […]
This allows you to sell a maximum of products online and include an image for each product on your website page. You’ll have access to free customizable themes to support online and in-person sales as well as access to custom domains. Plus, built-in real-time analytics help you increase sales. With […]
While the platform may not be as advanced or scalable as some of the other competing tools on the market, it’s very accessible for beginners. A handy free plan for beginners, some templates and tools to get you started, and a range of robust payment processing options could be ideal […]
Customization – definition Customization is not the same as personalization Is this strategy for everyone? Word of mouth marketing and increase customer satisfaction Mass customization Customization is a marketing strategy that receives more and more attention. It assumes that customize products provide customers with greater benefits than standard products. The […]
We recommend Emotional branding, or the Lovemarks theory Why do companies nee PESTEL analysis? Changes that are constantly taking place in the external environment of the company are associate with the emergence of opportunities as well as threats. The PESTEL analysis allows you to see them. For example, opportunities may […]
An both from small, local restaurants and other large companies such as Burger King or Dunkin’ Donuts. Despite this, it constantly stays on the surface. Apple, on the other hand, devotes huge resources to monitoring both the competition and the shopping habits of customers. Importantly, in order not to lose […]
We can see examples of this complexity on Amazon. 70% of Amazon searches don’t include a brand name. And 90% of product views in this marketplace result from searches and not from branded merchandise or ads. Market dominance and consumer behavior are the two biggest challenges of big brands in […]