Number Steps for Subheadings Break the process down into steps. Under each subheading, explain that part of the process in greater detail. When possible, use a present tense verb to start each step.
Good example: 2. Pour Potting Soil into the Container
Bad example: Step Two: Potting Soil Should be Poured into the Container
Add a paragraph of explanation after each numbered brother cell phone list step. Elaborate on any issues the reader might encounter or things that should avoid during this step.
Conclusion
Briefly summarize the process and conclude with a CTA link so the reader can easily contact you.
3. “What Is” Post
A “what is” post is an informative post that answers a question. It’s also whatsapp number list resource called an expanded definition post because it explains the meaning of a concept and then provides more details about it.
This template works well if readers need to understand what a concept is before they’re able to follow the ins and outs of your post.
Example: What is SEO? Search Engine Optimization Explained
What to Include in a “What Is” Post:
Title
The title for this type of post is usually, “What Is [Concept]?” or “What Are [Concepts]?
Here are some other variations if you want to add more context:
- [Concept]: What It Is and How to Use It
- What Is [Concept]? Everything You Need to Know
- What Is [Acronym]? [Expanded Acronym] Explained
- What Are [Concepts]? A Brief/Detailed Introduction
Introduction
Start with the definition and briefly explain the concept. This provides uae phone number the most value for your readers. If the information is clearly provided, they will easily be able to scan and understand the content. The intro should only be 1-2 short paragraphs.
Answer Questions
Definitions are only a few sentences. For the rest of the article, answer follow-up questions readers may have. Use headers and explanatory paragraphs to answer related questions, give examples, or elaborate on the topic.
You may want to answer the remaining W’s – Who, Where, When, and Why.
Have you noticed the “People Also Ask” box when you search Google with a “what is” question? Since these are questions other searchers ask, this is a great place to find questions to answer in your article.
Conclusion
Conclude with a brief summary of the key take-aways and link to other resources on the topic. Include a CTA link so the reader can contact you for more information.
4. The Beginner’s Guide Post
A beginner’s guide is an educational resource that explains a technical topic to readers who aren’t familiar with it. This type of post is a great way to explain your service or product to a new demographic and focus on how and why it would benefit them.
The beginner’s guide is the best choice when you’re writing for a novice or newbie. It’s an educational resource more than an actionable, step-by-step guide.
What to Include in a Beginner’s Guide Post:
Title
Create a title that makes it clear the post is for beginners. The best way to do this is to use the word “beginners.” Here are a few examples:
- The Beginner’s Guide to [Topic]
- [Topic] for Beginners
- What is [Topic]? A Beginner’s Guide
Introduction
Make sure your intro does these 4 things:
- Emphasize why beginners need to know this. Since most beginner’s guides are long, you need to convince readers why they should spend time learning this information.
- Use easy-to-understand words. Let readers know right away that your post isn’t full of complicated jargon and language.
- Encourage them. Reassure beginners they’ll be able to understand the topic.
- Clearly show what they’ll learn. You can accomplish this with a linked table of contents.
Background Information: What You Need to Know
This section will help get all your readers on the same page. Some may already know a little about the topic, while others have no previous knowledge. Providing background information ensures all readers are starting at the same place.
Deep Dive
Once readers have basic knowledge of the topic, it’s time to take an in-depth look at it. What is the purpose of the guide? What do you want readers to learn?
Break this section into different parts with subheadings that help guide the reader. Include as much helpful information as possible.
Conclusion
Wrap up your guide by encouraging readers to apply what they’ve learned. Include a CTA and link to a service or related article on your website.