When it comes to search engine optimization (SEO), there are many factors that influence a website’s visibility and ranking.
Among the factors that come into play are backlinks and referring domains. However, understanding the difference between backlinks vs referring domains and which one is most important can be a bit confusing for new marketers.
In this article, we will explain what is the difference between backlinks and referring domains. In addition, we will provide you with steps that can be taken to check backlinks and referring domains of any website.
What is Backlink?
A backlink is a hyperlink that directs users from email data one web page to another. When a website includes a link that leads to your website, it is considered a backlink.
Think of it as an online recommendation or “vote” as some call it. The more trusted websites that link to your site, the more authority and credibility it gains in the eyes of search engines.
Think of it this way: you’re writing an in-depth article about the best medium-sized dog breeds.
Other websites, impressed with your content, include links to your article in their own blog posts about pet care. These links become backlinks to your article, increasing its online visibility and potential reach.
The more high-quality backlinks you acquire, the more “popular” your website becomes in the eyes of search engines like Google, which ultimately improves your ranking in search results.
What is a Referring Domain?
A referring domain refers to any unique website that contains one or more backlinks pointing to your website. In other words, it is a website that acts as the source or origin of the backlinks pointing to your site.
Unlike backlinks, which focus on individual links, referring domains consider the total number of unique websites linking to your site.
Think back to our dog breeds article example. If another en este tema encontraras mas. website, such as a popular pet magazine, links to your article, the pet magazine itself becomes a referring domain.
Search engines analyze the quality and quantity of referring domains to gauge the relevance and popularity of your website, which ultimately affects its organic search rankings.
Difference Between Backlinks vs Referring Domains
Backlinks are individual links, while referring domains are south africa numbers the unique websites that host those links. Understanding this difference is crucial to optimizing your website’s visibility and organic search rankings.