The cost of In addition to purchasing the prize, you will have to spend money on target advertising or advertising in other communities.
Users get confus and lost in the actions, leaving comments not under the contest publication in your community. But where they saw the advertisement or on the pages of people who repost the giveaway. Misunderstanding the contest mechanics results in dissatisfaction among users and possible complaints about the community.
Who is it for?
The cost of that want to increase the number of subscribers at the expense of their potential target audience. In addition, such giveaways can be us to segment the target audience. By interests (if you correctly qatar telegram data set up targeting for the contest publication).
In just four days of the competition, the publication was shar by 1,102 users and 1,045 comments were left about the brand’s favorite products.
Creative competitions
Taking a photo, filming a video, writing a review of a product and other creative ideas. Are the basis of creative contests on the VKontakte social network. A good way to actively engage the target audience and build trust in the brand. The results of the drawings are summ up “manually” – by audience voting or jury members.
Pros. High loyalty and interest of participants in competitions, which benefits of using vectors can lead to the desire of users to study the product in detail. And the company will get new leads and increase sales.
Cons.
High cost per subscriber and low participant engagement. The growth of new subscribers is usually small, and participants may have difficulty understanding the contest mechanics. Not everyone can come up with singapore phone lists an original and creative creative contest that will suit the target audience and the VKontakte social network as a whole.
Who is it for? Communities that do not pursue the growth of a new audience as their main goal and want to be remember for their interesting contests among existing subscribers.