How a Blogger Expanded Her Income Streams and Engaged Readers in a New Way

As a blogger, do you feel like you’re on a by lists  hamster wheel? Do you need to continually feed the machine to keep your blog generating traffic and income?

We continue our Blogger Breakthroughs series with Anita Joyce, who experienced the same problem with her Cedar Hill Farmhouse blog.

 

 

Anita was working non-stop on her blog. She didn’t even have time to go to the grocery store or relax with her family.

But the income from her blog was tied to page views, so she needed a breakthrough.

Anita shares what she did to diversify her income streams and engage her readers in a new way. She started a podcast that turns listeners into friends, and a store that provides relevant products and valuable content for her audience.

Anita has some tips to share with you:

  • Survey your audience to find out what they want from you and what you want to give them
  • Partner with others to gain expertise in areas you need covered
  • Don’t give up if you fail. Focus on your failures and learn from your mistakes

When something isn’t working with your blog, try something new to diversify traffic sources and income streams. That way, if something does go wrong it increases your income and puts you in a better position to survive.

Links and Resources for How Anita Diversified Her Blogging Income and Depended Less On Page Views:

  • Anita Joyce
  • French Accents
  • Decorating Tips and Tricks Podcast
  • Bespoke Decor
  • Podcast Motor

Further Reading

  • The Day I Almost Lost My Blogging Business By Having Too Many Eggs in the One Basket
  • 11 Ways I Diversified Traffic Sources for My Blogs to Become Less Reliant Upon Google [With a Surprising Twist]
  • How I Diversified My Blogging Income Beyond Having All My Eggs in the AdSense Basket

Further Listening

  • How I Diversified My Blogging Income and Became a Full Time Blogger
  • How to Grow Your Blogging Income

Courses

  • Starting a Blog
  • ProBlogger Pro – 31 Days to Build a Better Blog

Join our Facebook group

Full TranscriptExpand to view full transcript

Darren: Hello there friends. Welcome to episode 268 of the ProBlogger podcast. My name is Darren Rowse and I’m the blogger behind ProBlogger. A blog that’s dedicated to really helping you to start an amazing blog, to grow the traffic of that blog, to grow an income from that blog, and to help your readers in some way as well.

You can find more about ProBlogger and updated 2024 mobile phone number data what we do at problogger.com. You might also, while you’re there, check out our two free course. I have one free course, How to Start a Blog, and our other paid course, 31 Days to Build A Better Blog. Particularly check out that Start a Blog course if you are looking to get going with blogging.

Now today, we’re continuing our series all of blogger breakthrough stories and we’ve got Anita Joyce from cedarhillfarmhouse.com. She’s got a great story that I think is going to really connect with many of

 

So breakthrough one was starting a podcast, breakthrough two starting an online store–these were two pretty big things that we’ve done recently. How things have changed since the breakthrough is that my income stream has changed in a big way. So now a big chunk of my income source is from our store. We still have sponsors, I still have sponsors from my podcast, from the blog and there’s an ad income, but this is a whole new source and it’s not so dependent on page views, and really, you develop this core group of customers and they often are repeat customers.

The first month of business for our store, we sold about 700 pillows.

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We were so excited. It’s a great start and we really see so much opportunity for this business to grow over time. Although the shop is really time consuming, I feel like I’ll be able to delegate some things pretty soon. With blogging, I really didn’t feel like I could delegate much because my readers could really sense when I wasn’t there and when other people were filling in for me. I think that’s normal with a personal blog but with the store, I don’t feel like it’s so necessary for me to be involved in every little aspect.

The other thing is I now have a business cацыяльны продаж: спалучэнне тэндэнцый і якасці застаецца ключавым словам, якое … partner for the shop, Kelly, and so it’s wonderful that she does so much of the work and helps out so much. So I’m not doing everything myself like I am with my blog. This fall, we are really taking Darren’s advice. He said in a previous podcast episode of ProBlogger that, “Rather than spending so much time with other bloggers, we should spend time with potential readers or listeners.” Tomorrow, I’m headed out with Kelly of Bespoke Decor and we’re going to the Round Top Antique Show.

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